Some strategies are even blatant. Take the Sprite commercial for example. Who do you think their target audience is? A middle class 40 year old white male? Probably...if they used the phrase "Please show the audience my motto" instead of "Show 'em my motto!!!" [in a relatively high pitched voice].
A good friend of mine pointed me to a great picture on line. This is what would happen if Microsoft followed Sprite's marketing strategy. Enjoy.
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